Whether you’re a new parent or know someone raising a toddler, one thing is for certain: Raising kids can be expensive. That is why the chance to save on any essentials probably isn’t one you want to pass up.
Luckily for parents, we’re finding tons of deals on your everyday baby (and toddler!) needs this Prime Day (an event created by Amazon). We’re spotting markdowns on bottles, car seats, strollers and many more must-haves for the littlest members of your family — meaning you can stock up on essentials or even get a head start on your holiday shopping.
From over 50% off a bestselling diaper bag to double strollers for under $100, here are some of the best Prime Day deals we’ve seen so far.
Baby essentials deals | Toddler deals | Stroller deals | Car seat deals
Early Prime Day baby essentials deals
WaterWipes Plant-Based Original Baby Wipes (Pack of 300)
A perfect pick for little ones with sensitive skin, these wipes are said to be hypoallergenic and fragrance-free. You’ll get five flip-top packs (for 300 wipes total) for just $16 thanks to this deal.
Munchkin HYP03™ No Rub Daily Diaper Rash Spray
Soothe diaper rash and odor-causing bacteria with this hypoallergenic spray. According to the brand, its pediatrician-recommended formula is zinc-free and won’t sting, which may have been features that helped it win a 2023 National Parenting Product Award.
Frizcol Stroller Fan for Baby
Summer may be coming to an end, but that doesn’t necessarily mean that the hot days are over. Help your little one stay cool on the go with this portable fan. The brand says it can be used for up to 55 hours when fully charges and it has a special cover to protect their fingers.
Yoofoss Muslin Burp Cloths (Pack of 10)
According to the brand, these burp cloths are made with 100% muslin cotton and incredibly soft, making them very absorbent and perfect for baby’s sensitive skin.
Lansinoh Baby Bottles for Breastfeeding Babies (Pack of 3)
Moms and dads to newborns know that the right bottle can mean the difference between a calm baby and a gassy one. These babas are made with a special silicone nipple specifically designed to keep air out and milk in.
Comfy Cubs Swaddle Blanket
These swaddles come in several different colors and patterns and are on deal right now for nearly half-off. They come in two different sizes: small for those aged 0-3 months and large for those aged 3-6 months.
Momcozy Baby Sound Machine
This sounds machine will come in handy throughout every one of baby’s sleep stages. Use one of the 34 sound effects (white noise, lullabies, nature noises and fan sounds) to lull help them wind down, lull them to sleep and keep them soothed throughout the night.
Bear Baby Food Maker
Making your own baby food can help you save money and ensure that your little one is getting plenty of nutritious foods. And this bestselling baby food maker promises to make it easy to do just that. It has preset buttons for vegetables, fruit, fish or meat and can blend, puree, steam, reheat and more.
Maxi-Cosi Kori 2-in-1 Rocker
As an auntie myself, I know that rockers like this are a game-changer for babies of any age. The 2-in-1 seat offers multiple ways to keep you little one comfy and content, either by rocking them or giving them a cushy stationary place to sit and watch their favorite kid’s shows. Plus, it’s foldable and lightweight, so you can easily transport it.
Early Prime Day toddler deals
Hiphop Panda Bamboo Hooded Towel
Sure, this bestselling towel has received A+ reviews from shoppers who love its soft feel and absorbency, but we wouldn’t blame you for adding to cart for the multiple photo opportunities that will come with it.
Bbtkcare Baby Ear Protection Noise Cancelling Headphones
Protect their sensitive ears during concerts, sporting games and more with these headphones. They’re designed for little ones aged three months to two years old.
Shynerk Baby Car Mirror
Driving with a baby in the backseat can be stressful, especially if you can’t see how they’re doing. Was that a distressed yell or a cry of laughter? With this extra-wide mirror, you can have eyes on your little one at all times. It can be adjusted 360 degrees to ensure a clear view and the brand says it can easily fit the seats of most cars, trucks, vans and SUVs.
Frida Baby Infrared Thermometer
Getting important health information on your little one should be quick, easy and clear. With this infrared thermometer, you can get temperature reads and fever alerts in a single second. Plus, it can store up to 40 previous readings, should you ever need them.
Ruvalino Diaper Bag Backpack
If you’re looking for a baby shower gift, Amazon reviewers say this diaper bag takes the cake. Nearly 90% of shoppers gave it a five-star rating.
“It came with a changing pad and it has TONS of pockets,” said one. “I filled it up with diapers, wipes, and other daily newborn essentials, so that the first-time mom wouldn’t have to worry about what to pack for baby. I have the gray one and can attest to it’s durability and storage capacity. It’s a great, affordable, cute diaper bag and I highly recommend!”
Lalo The Booster Seat
Now you can let baby grab a seat at the table. This convenient booster fits most standards adult chairs, says this brand, and also features a five-point safety harness to keep them safe and secure while eating.
4moms MamaRoo Multi-Motion Baby Swing
“This swing is definitely worth it!” says one five-star reviewer. “It is easy to assemble and my baby loves it. I can put her in it and watch her have a great time while having a little ‘me’ time. She is supervised at all times, but I can relax and wash a few bottles while she swings.”
Early Prime Day stroller deals
Delta Children LX Side by Side Stroller
Get yourself a stroller that can keep up with your growing family! This option will keep both your kiddos side by side — and super comfortable, thanks to the seats’ multi-position incline. It weighs less than 20 pounds and is designed to fit through standard size doorways, making it truly travel-friendly.
Safety 1st Step Lite Compact Stroller
If you’re packing for an all-day affair, stroller storage is crucial. This compact model has a surprising amount of space to fit all your essentials. And if you’ve seen your coffee intake spike since becoming a parent, this stroller features a “HUGE” cup holder to keep your super-size pick-me-ups.
GAP babyGap Classic Stroller
GAP might have the cutest kids clothes, but you should really take a closer look at their baby gear. The retailer promises its Classic Stroller will offer a smooth ride due to technology that allows you to “effortless[ly] push, glide, turn and maneuver [on] any surface.”
Munchkin Sparrow Ultra Compact Lightweight Travel Stroller
If you’re a family of travelers, this stroller was made for you. According to the brand, its ultra-compact size can fit most overheard airplane bins (meaning you’ll have a quicker and easier trip through security).
Early Prime Day car seat deals
Yoofoos Baby Car Seat Cover
Little ones will stay extra warm with this winter car seat cover. It has a soft fleece interior and waterproof lining to keep the baby protected from cold temperatures and winds. Plus, the brand says it can fit over most standard car seats and strollers.
Safety 1st Grow and Go All-in-One Convertible Car Seat
This same car seat will likely see your little one’s first car ride to their very last in a booster seat, simply because it’s made to grow with them — and keep them safe and comfortable throughout the years.
Graco SnugRide SnugLock 35 Infant Car Seat
For any new parents nervous about installing their car seats correctly, this model was designed to put your mind at ease. Its base includes a level indicator to ensure your seat is secure and perfectly adjusted to fit your child’s size.
Britax One4Life ClickTight All-in-One Car Seat
According to the brand, this car seat can offer up to 10 years of use for your child. But most importantly, its made with two layers of side impact protection, a durable steel frame and a five-point safety harness for the utmost safety.
Evenflo Gold Revolve360 Slim 2-in-1 Rotational Car Seat
Let’s just call this one the Mercedes of car seats. Some of its key features includes one-handed, 360-degree rotation, live video installation support and real time sensor alerts to warn parents of potentially unsafe conditions.
Frequently Asked Questions
How many times a year does Amazon have Prime Day?
In the years past, Prime Day took place during the summer months of June or July. Prime Day 2023 fell on Tuesday, July 11 and Wednesday, July 12. Amazon introduced a second fall savings event in October 2022.
What is Amazon Prime Big Deal Days?
Prime Big Deal Days is Amazon’s second Prime Day event. It will take place on Tuesday, Oct. 10 and Wednesday, Oct. 11, 2022.
How much is Amazon Prime 2023? Can you get Prime without paying?
A monthly Prime membership costs $14.99 a month, but you can also purchase an annual membership for $139, which ultimately saves you a few dollars a month. You can register for a free 30-day trial ahead of Prime Day. There is no senior discount for Prime, but those with qualified government assistance can also receive a Prime membership for just $6.99.
Will everything be cheaper on Prime Day?
Last Prime Day, we saw many items that were as high as 65% off (if not more!), big deals on KitchenAid products, an Amazon Fire TV and discounts on video doorbells — just to name a few!
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